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  • Tiger Telematics, Maker of the Gizmondo, Prepares for US Launch and NASDAQ Listing

    September 29th, 2005

    Tiger Telematics recently filed its 10k (annual report) with the SEC and is planning on filing its 10Q (quarterly report) shortly to remain up to date. After the company files its 10Q on time, it will be able its stock to trade on the NASDAQ, if approved. According to Tiger’s press release, the listing of the company’s stock on the NASDAQ will allow it to be “considered a marginable security for loans.” This can be interrupted as a signal that the company plans to take out loans to help support the upcoming launch of the Gizmondo in the United States.

    As mentioned in our reporting of the company’s annual report, Tiger still has a sizeable war chest for the release of the Gizmondo. The question is will it be enough to compete against the PSP and DS.

    We have only spent a limited amount of time with the Gizmondo, but it is a nice device that more than competes with its rivals. However, few consumers know of the brand, and the “awareness” battle will be a difficult one and one that will likely be decided based on “buzz”.

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